Creative Direction + Product Design
Client:
Last ticket
Founded a startup aimed at transforming India’s ticket cancellation and resale market, targeting over 1.2 billion annual transactions with a focus on convenience and user experience.
Crafted the end-to-end business model and platform concept to effectively capture the unorganized ticket resale segment, driving digital innovation and accessibility in a largely untapped and fragmented market. Spearheaded a strategic tech partnership with Colour Moon Technologies to co-develop the product, enhancing platform functionality through close collaboration and iterative feedback.
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